Graduation project.

CONCEPT + UITVOERING (FOTO, VIDEO, GRAPHIC DESIGN):  XANA FERREIRA CHICANO

 

I created an innovative strategy for the brand Glossier that's all about personalization. Due to the fast-paced consumer society and mass production, there is an increasing demand for personalised and unique products that really suit the individual. I have anticipated on this by creating a tailor-made product, strategy and communication. 

CONCEPT SKIN DEEP


ADVERTISING

OPSTELLING


INNOVATIE STRATEGIE


HOW DOES IT WORK?