SKIN DEEP BY GLOSSIER
I created an innovative strategy for the brand Glossier that's all about personalization. Due to the fast-paced consumer society and mass production, there is an increasing demand for personalized and unique products that really suit the individual. I have anticipated on this by creating a tailor-made product, strategy and communication.
CONCEPT + EXECUTION (FOTO, VIDEO, GRAPHIC DESIGN): XANA FERREIRA CHICANO
CONCEPT SKIN DEEP
ADVERTISING
OPSTELLING
